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Alice & Chains Jewelry logo


The Jogging Jeweler #35

The Jogging Jeweler #35

The Jogging Jeweler

| JJ Surprise!! |

If you haven't noticed, The Jogging Jeweler logo received a slight makeover/enhancement. This new logo is in an effort to raise more awareness locally about pedestrian safety because with this new logo comes a surprise!!

How THIS Came to be

Recently in Irvington new lawn signs and posters appeared to promote an idea that I have also been sharing - STOP-LOOK-WAVE

  • STOP - Drivers & pedestrians NEED to stop at crosswalks.
  • LOOK - Drivers & Pedestrians NEED to be aware when entering the area near a crosswalk.
  • WAVE - Drivers & Pedestrians NEED to wave, acknowledging they see each other.

I spoke with the person in charge of those signs and the idea of yet another yard sign bothered me. Their cost and stability in weathering the summer & moving them with each weekly yard mowing seemed like a wasteful hassle. Especially knowing that their placement won't be ideal and would over time become part of our day-to-day scenery, being ignored by drivers and pedestrians.

So how do we take this concept visual, making it seen publicly, but not ignored with routine. Something causing other pedestrians and drivers to pay more attention throughout our community. Then one day while running and receiving the usual awkward double glances and/or honks and shouts of enthusiasm to my Go Pro hat - it hit me! This crazy hat on my head throughout our villages... 

THE Surprise


However, the idea didn't just stop there...

In an effort to further awareness The Jogging Jeweler has created apparel to support the idea that we, as drivers and pedestrians, need to be more aware and active in our usage of crosswalks. 

Sometimes being creative can be tough, you like everything - so in an effort to make something the larger population would wear here's your opportunity to help!

Help The Jogging Jeweler narrow down the looks, styles, and colors of STOP-LOOK-WAVE apparel!

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